Wow! It looks like my free source of money is over! I am on my way to recieving $1000 Cashback.
Bing has announced today that they will be discontinuing Bing Cashback as of July 30, 2010 highlighting that they “did not see the broad adoption that we had hoped for.”. It seems not enough people read my blog. 🙂
This is what they said on their Blog this morning:
“Why are we doing this? When we originally began to offer the cashback feature, it was designed to help advertisers reach you with compelling offers, and to provide a new type of shopping experience that would change user behavior and attract a bunch of new users to Bing.”
“In lots of ways, this was a great feature – we had over a thousand merchant partners delivering great offers to customers and seeing great ROI on their campaigns, and we were taking some of the advertising revenue and giving it back to customers. But after a couple of years of trying, we did not see the broad adoption that we had hoped for.”
I thought this was a great program Mircosoft launched to draw new users to Bing and really begin to compete with Google in this arena. At the same time I think it is one of Microsoft’s greatest secrets. It was somewhat hidden. Such a pity.
Bing Shopping will remain but like I said in my “Bing Cashback: It’s FREE Money” post, Google Product search is definitely superior over Bing Shopping. Without Bing Cashback, I can’t see a reason I would use Bing Shopping over Google Product search.
For more details: Bing Blog Announcement
and to learn what you need to do finalize your Cashback Account: Bing Cashback’s Letter to Customers
Goodbye Bing Cashback. I will miss you!